Month: October 2016

social media, reviews, online reviews, online complaints

How to address customer complaints or negative feedback online

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Just like personalized jewelry your company can shine only when it is built with hard work and loyalty.Because it takes years of trust and hard work to create a great brand identity, and today, part of that identity for most companies is established and reinforced on social media.Unfortunately, if handled poorly, the years you spend[…]

marketing, small business, marketing planning

Don’t cool off on your Marketing Planning this Autumn

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Is fall your busy season? Don’t get too comfortable! Although fall is a fairly steady season in most industries, winter can hit small businesses hard for a variety of reasons. No matter how busy you are finding yourself in Q3 and Q4, you should set aside time to have a plan for nurturing leads and[…]